Welcome to the Snowsports Merchandising Corporation (SMC) Website

SMC is the premier buying group of specialty ski and snowboard shops in the United States. Whether you're a member, prospective member, or a vendor, our website is intended for you to use as a resource to get the latest information from the SMC office. Be sure to include our website as a favorite on your browser!

Company Profile

Originally incorporated in 1970, SMC, a Massachusetts corporation, is a buying group for 64 stockholder member businesses representing 154 storefronts. The member businesses primarily sell ski, snowboard and other snowsport-related equipment, apparel and accessories in specialty stores located throughout the United States.

Contact Information

    PHONE: 413-739-7331       
    FAX: 413-731-9335

 

Press Releases

  • SMC Annual Ski Trip A Huge Success. Fifty-seven participants representing 14 SMC shops and the SMC office had a fantastic week skiing and riding at Steamboat in early April....more.
  • Sepp Kober Named To U.S. Ski and Snowboard Hall of FameWe're proud to announce Sepp Kober, the father of southern skiing and also the father of our very own Sepp Kober, principal of SMC member Freestyle...more
  • SMC Celebrates 40th Anniversary! Snowsports Merchandising Corporation (SMC), the premier buying group of specialty ski and snowboard shops in the wintersports industry, celebrated its 40th anniversary at its recently concluded trade show, Winter Sports Market....more .
  • SMC Welcomes New Member! Please join us in welcoming Powder House located in Bend, Oregon as the newest SMC member...more.
  • Ski Magazine Gold Medal Ski Shop Winners! 14 SMC members named by SKI Magazine to be top shops in the country.....more.
  • SIA Retailer of the Year Award!SMC scores big with four out of seven retailer of the year awards....more.