Welcome to the Snowsports Merchandising Corporation (SMC) Website

SMC is the premier buying group of specialty ski and snowboard shops in the United States. Whether you're a member, prospective member, or a vendor, our website is intended for you to use as a resource to get the latest information from the SMC office. Be sure to include our website as a favorite on your browser!

Company Profile

Originally incorporated in 1970, SMC, a Massachusetts corporation, is a buying group for 64 stockholder member businesses representing 154 storefronts. The member businesses primarily sell ski, snowboard and other snowsport-related equipment, apparel and accessories in specialty stores located throughout the United States.

Contact Information

    PHONE: 413-739-7331       
    FAX: 413-731-9335

 

Press Releases

  • SMC Celebrates its 40th Anniversary! SMC spent time talking with founding father Bob Danzeisen, who along with Bill Quigley and Joe Vitale, owns Danzeisen & Quigley, Cherry Hill, NJ, about many of the challenges faced by specialty retailers at the time the group was formed and today...more.
  • SMC 2009 Ski Trip-Enjoyed by All We had a terrific time skiing and riding on SMC's annual spring ski trip, April 13-18, 2009 at Whistler Blackcomb. SMC friend Stuart Rempel, Senior VP of Marketing and Sales for Whistler Blackcomb, acted as a tour guide on the first day and was extremely gracious in showing off the resort including a trip on the new Peak 2 Peak gondola...more
  • SIA Regional Retailers of the Year! We're pleased to announce St. Bernard Sports as the midwest region regional retailer of the year..more
  • SMC and GORE Announce Marketing Partnership Snowsports Merchandising Corporation (SMC), the premier buying group of specialty ski and snowboard shops in the wintersports industry and W.L. Gore & Associates have announced a marketing partnership to aid in the launch of GORE-TEX® Gloves with X-TRAFITTM Product Technology. This new technology is featured in many glove suppliers' collections for winter season 2009 - 2010. more.
  • SMC Megadeal Meeting a Huge Success SMC, the premier buying group of specialty ski and snowboard shops in the wintersports industry, reported a record total of orders placed during its Megadeal Meeting on Monday, January 26, the last day of their annual trade show, Winter Sports Market...more.